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Friday, October 19, 2012

Blogging = Money $-)









What is a blog?

A blog is short for “weblog”. Basically, it is just a website that has entries listed in reverse chronological order. The original idea behind it was to be a online journal or diary that was updated daily (or as frequently as the writer chose). Over the last decade many software programs and blogging platforms have been created to make the process VERY EASY. As the blog writer, depending on which platform you use, you can just type your entry, press submit and it shows up on your blog for the world to see. Most bloggers don’t know any programming languages and are not “techies.” Starting a blog is one of the easiest ways out there to start a website. If you haven’t started one yet, why not try it? It can be very quick to set up and can be completely free.

Is it easy to start a blog?

It is very easy. Even if there are steps along the way that are confusing, there are plenty of resources to get the help you need. There are over 20 million blogs in existence, so it can’t be that difficult.

How much does it cost to blog?

There are many services that allow you to start a blog for free (see below). I suggest using one of the free services to get a basic feel for blogging and “get your feet wet.” Once you decide you want to stick with it and that you want to make money with your blog, I suggest moving up to a self-hosted blog (see below). Anyone who is really trying to make money with a blog will probably be more successful with a self-hosted blog. Getting a self-hosted blog may not be free, but still can be VERY inexpensive. You will need to pay for nothing more than a domain name ($10) and web-hosting (as cheap as a few bucks a month).

Getting a blogging platform

All 4 of the options listed are free. The first 3 options are the easiest, but the are also limited on features. If you are just trying to make an extra few hundred dollars from your blog, these options could work. But if you are really serious about trying to make good money from your blog, I recommend self-hosting your blog (which we talk about in the next section…).
Tumblr.com – This is probably the simplest blogging platform to use, but it also is the probably the least customizeable. So, it might be something good to start with, but it would be more difficult to build an income-generating website with it.
Blogger.com – Blogger is also very good, easy to set up, owned by Google, you can customize the theme, and the domain name includes “.blogspot.com” (in some people’s opinion a little less professional). Blogger continues to become more customizeable and currently has a lot more options than they did a few years ago.
WordPress.com – I like wordpress.com they are completely free, easy to set up, you can customize the theme, but other customizations are limited, domain name includes “.wordpress.com”.
WordPress.org – Wait, what is the difference between wordpress.com and wordpress.org? To put it simply WordPress.com is where you will go to set up a basic, easy blog with limited features. WordPress.org is where you will go to get a self-hosted wordpress blog. If you get to the point where you are serious about blogging and really want to make some money with it, you need to self-host your blog. Now I should mention that you don’t actually ever have to visit wordpress.org, if you use Hostgator as your host, they will be able to help you install wordpress on your selfhosted blog. 

How I make money with this blog

When I go to family functions or social events I often get a blank stare when I explain what I do for a living. I think people understand the part that I write articles and put them on a website, but when it comes to making money from it, they don’t get it. In this section I will lay it out and hopefully it will help bring some clarity…

CPC Ad Networks

There are a few different ad networks that I use on CPF. The most successful one has been Google’s Adsense program. Basically what they do is read the article that I write and find ads that are relevant to it and display them next to the article. The great thing about it is that by having extremely relevant ads, it actually can be quite beneficial to the readers as well.
For example, if I write an article explaining what an IRA was, but didn’t mention where you could open one, Adsense would likely be displaying ads of places to open an IRA. So as a reader, if I read that article and decided that I did want to open an IRA, the ads would be providing options that the article did not. I am currently doing a few tests with another CPC network called Chitika. Apparently, you can use it in conjunction with Adsense. The jury is still out, but I am interested to see how it compares to Adsense. All things considered, I have found that if optimized correctly, Adsense really can work well. I will explain more about how to optimize it in sections below.

CPM Ad Networks

While Adsense pays on a click basis (CPC), I use other ad networks that pay by the total # of impressions (CPM). At the beginning, these networks didn’t produce much income, but as the traffic grows CPM networks seem to work well in conjunction with Adsense. I use (or have used) ContextWeb, AdClickMedia, Adbrite, Adify, BuzzLogic, and Casale Media. Each has their own strengths and weaknesses and may be suitable for one kind of a site and not another.

Affiliate Product Sales

Basically an example of an affiliate sale would be if you sold lawn mowers and I referred a customer to you, if they purchased you would pay me back a % of the sale for referring them. There are a million options for this on the internet now. The main programs I use are














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